Drumming Up Online Business For B2B Orgranization

Challenge Our client is a B2B company that supplies customized uniforms, industrial clothing, footwear and accessories for a wide range of professions in sectors such as catering, emergency services, warehousing, etc. The company launched a campaign online with the straightforward goal of growing up business. Solution Targeting & media: This B2B company’s core audience consists […]

Posted By : admin at 8:08 am

2016 Mobile Advertising Predictions: More Players, Standards, Targeting and Interaction

As we embark on the first week of 2016, we also reflect back on the past year of innovation, drive, sweat and tears that brought mobile advertising to what it is today. From surpassing $4BN in mobile ad spend, to new tools and technologies, it’s been a busy but productive year. Most importantly, mobile has […]

Posted By : admin at 10:55 pm

Why Advertisers Need To Care CPG

At Hooqy, we’re seeing a steadily growing substantial increase in CPG advertising on our network. What is CPG? CPG stands for Consumer Packaged Goods, and can be anything that is packaged for sale at the consumer level. Going through your neighborhood supermarket, you see CPG products all around you – ranging from sun-screen and toothpaste, […]

Posted By : admin at 8:58 pm

5 Tips for Mobile Direct Advertising

With more than 12bn smartphones in the US, it’s critical for direct marketers to reach consumers on mobile, but that hasn’t always been so easy to do. The good news is that in the last year, targeting, tracking and scale have dramatically improved, making mobile campaign success a reality. Follow these tips to maximize the […]

Posted By : admin at 11:16 pm

Hooqy Drives Enthusiasts To Online Computer Site

Challenge With holiday shopping starting earlier each year, a online computer site wanted to connect with enthusiasts at each stage of the purchase cycle. It teamed with Hooqy to drive traffic to its new website, increase sales, and position its brand. Solution Hooqy developed a two-month strategy to build momentum in preparation for holiday shopping, […]

Posted By : admin at 1:05 pm

What Questions Do Advertisers Need To Ask In Mobile Advertising?

Audience targeting has already arrived in mobile and is one of the primary reasons why mobile advertising revenue in the U.S. is set to break more than $4bn in 2015 and outpace all other forms of advertising over the next few years. Considering the range of offerings, defining audience targeting is difficult for an advertiser. […]

Posted By : admin at 10:40 pm

Hooqy Goes Mobile

Hooqy’s pleased to introduce advertisers to the latest product – Full Page Mobile (FPM) Ads, which provides contextual ads to smartphones like Android devices, and iOS devices such as iPhones, iPads, and iPods. FPM Ads is a natural mobile contextual solutions, providing highly relevant ads to attract an engaged audience, now on Android mobile and […]

Posted By : admin at 10:13 pm

Technical support Company Drives Efficient Calls With The Right Media Strategy

Challenge A technical support company wanted to generate more calls to its call center. The company needed a strategy to identify and target the most responsive audiences. It selected Hooqy based on our capability to understand and interpret the intricacy of very complex data sets. Hooqy designed a six-month, high-impact campaign to drive call lead […]

Posted By : admin at 1:37 pm

Hooqy Hits SignUp Record for Online Gaming Platform

Challenge With online games tremendously in recent years, Asian leading online game platform wanted to reach existing users and gain share from competitors. It teamed with Hooqy design a premium advertising experience that would generate new registrations and re-engage current users. Solution • Hooqy developed a comprehensive one-month campaign leading up to one of their […]

Posted By : admin at 11:31 am

Online Education Service Succeeded At Engaging Mature Students

Challenge Our clients, an online education service, launched a Full Page PPV campaign on Hooqy Media for its various certification program. Solution Creative: Full page advertising lading to a short form that could be submitted prior to redirecting to the online education’s website Media: Campaign ran on the basis of a Run Of Network (RON), […]

Posted By : admin at 8:59 am